news
Moselle's Q1 Customer Recap: Trusted by Fable, Wilet, and Sahajan
Lakhveer Singh Jajj — Founder & CEO

Over the past quarter, we've had the privilege to work with rapidly growing eCommerce brands like Fable, Wilet, and Sahajan — and are proud to share that they've achieved significant results using Moselle. Within this cohort alone, teams have saved up to 80 hours a week on demand planning, increased forecasting accuracy by 80%, and boosted available working capital by 50%. Below, we'll unpack the ROI we helped them capture and how our platform made it possible.
How Fable Saves $120,000 Annually by Streamlining Demand Planning
Fable's journey highlights the critical need for sophisticated inventory planning tools in rapidly expanding businesses. Looking to optimize their manual spreadsheet-based forecasting and complex multi-currency operations, the company found themselves stuck between expensive enterprise solutions and ineffective off-the-shelf software. Moselle emerged as the perfect partner, offering a flexible platform that could adapt to Fable's unique business model.
With our platform, Fable not only streamlined their demand planning process but also gained unprecedented insights into their inventory strategy. By integrating inputs from eCommerce, retail, and B2B teams, Moselle created comprehensive sales plans that considered all business areas. The results were impressive: $120K in annual savings, 80 hours saved monthly on forecasting tasks, and a 10% variance between recent and actual forecasts.
"There's been a lot more peace of mind in terms of feeling like this is a good plan and knowing what we're doing," says Joe Parenteau, Co-founder and CEO of Fable.
How Wilet Enhances Forecast Accuracy, Reduces Stockouts, and Saves $60k+ with Our AI-Powered Inventory Management
As Wilet expanded from six to over 100 SKUs, traditional inventory management tools quickly became inefficient. Spreadsheets and basic Shopify apps left the company with inaccurate order planning and complex supplier relationships. Moselle provided a tailor-made solution that offered granular visibility into sales trends and product performance.
Onboarding Moselle drove remarkable outcomes from the start. Wilet achieved 80% more accurate forecasts, reduced out-of-stocks by 16%, and saved over $60,000 annually on staffing costs. Our platform's predictive tools normalize data across challenging years, providing clarity in uncertain economic conditions.
"Moselle's predictive, AI-backed sales numbers have been very, very helpful," explains Vivian McCormick, Co-founder and CEO of Wilet. "It has cut the time we need to figure these things out down to a fraction of what it would have taken with spreadsheets."
How Sahajan Saves 500+ Hours Annually on Inventory Planning
For Sahajan, effective inventory management was crucial for their rapid growth. Previous inventory management systems failed to provide reliable forecasts, forcing the team to spend more time fixing projections than actually planning. Moselle changed everything with a customized solution that understood the intricacies of Sahajan's business.
The results were extraordinary. Sahajan saved 520 hours annually on inventory planning, increased forecasting accuracy by 200%, and freed up 50% more working capital. Our platform's AI-generated reports enabled real-time decision-making, helping the company seamlessly navigate production and customer demand.
"Moselle really set us up for success," says Lisa Mattam, Founder and CEO of Sahajan. "Now, we have valuable real-time data at our fingertips to inform our purchasing decisions and future production plans."
Moselle's Q2 Roadmap: Seamless Inventory Planning Paired with Powerful Automation
In 2025, intelligent inventory management is no longer a luxury — it's a necessity. At Moselle, we're consistently upgrading our platform with comprehensive, AI-powered inventory solutions to support high-growth consumer brands. We've got plenty in store for the upcoming months, so keep an eye out for what's next. In the meantime, you can learn how Moselle can help your team supercharge inventory operations by getting started today.